Social Media’s Rich Potential
October 5th, 2009 by Mike
With the decline in the numbers of television viewers in recent years, networks are in search of a sure-fire way to guarantee an audience for advertisers. They should look no further than Scripps Networks, which on june 19 debuted a TV show created in a most unconventional way. HGTV (Home & Garden TV), owned by Scripps, unveiled “Rate My Space,” a show spawned from the community website of the same name. Launched in February 2007, the site, also powered by HGTV, invites…
