Google, Clear Channel Reach Radio Deal
August 26th, 2009 by Mike
Google Inc. plans to begin selling advertising on more than 675 radio stations owned by Clear Channel Communications Inc., in a move designed to add scale to the Internet giant’s offline ad-brokering efforts and boost Clear Channel’s revenue. The arrangement is the latest in a string of media ad sales partnerships Google has unveiled as it pushes beyond selling ads online to doing so for newspapers, radio and television.
