Rewriting the Book on Service
Monday, September 14th, 2009EBSCO Publishing’s Stratton Lloyd explains how a close read of customer challenges enabled the firm to increase loyalty and sustain its rapid growth.
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Archive for the ‘Tracking and Reporting’ CategoryCustomer InsightMonday, September 14th, 2009Recent advancements in analytical and modeling capabilities are making customer data more valuable to the marketing department than ever before. As a tool to understand customer value and behavior today and in the future, analytics help companies exceed their target revenues through strategic customer acquisition, retention and growth efforts. But how does a company manage its analytics effort? Log in |
Spire Express Blog
I moved to Maine when I was 16 years old. I got my start as a feeder operator on a press. After a side step into the dying art of letterpress printing (which I quite enjoyed), I moved into film-based prepress. Building on that experience I then jumped head-first into digital prepress. I came on board at Spire Express in 2000, staying quite busy for some time doing imagesetting. Now here I am on the other side of yet another transition (away from silver-based imaging), working to stay on my toes with new technologies and media. When I'm not working, I enjoy playing the fiddle and banjo. Portland is a great town in which to work and play music. Read more posts by Mike You are currently browsing the archives for the Tracking and Reporting category. Latest EntriesTopics
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