Maine Broadcast Television, Print Advertising

Archive for the ‘Internet’ Category

YouTube Redefining the Entertainment Business

Tuesday, September 27th, 2011

Danielle Sacks, award-winning senior writer at Fast Company magazine chronicles how YouTube CEO Salar Kamangar and his team have transformed Google’s Folly into a mind-blowing — and lucrative — global platform that is redefining the entertainment business.

Read the print article here.

Read the article on Fastcompany.com

Google Radio-Ad Heads Quit

Monday, October 5th, 2009

The heads of the radio-advertising firm bought by Google Inc. a year ago have left the company as the Internet giant faces skepticism about its efforts to sell ads on radio stations. Google confirmed the departures of Chad Steelberg and Ryan Steelberg, brothers who led the radio-ad firm dMarc Broadcasting Inc. and sold it to Google last year for $102 million, plus the potential for $1.1 billion in performance-based payments tied to revenue and ad-inventory targets.

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Web-Video ‘Skins’

Monday, October 5th, 2009

CBS is about to start showing some skin. About a year after they were introduced, a handful of video-ad formats-called bugs, tickers and skin – are jockeying to become the favorites among marketers. The skin format, in which the ad appears in a graphic surrounding the window where the video plays, has been slower to gain momentum because it isn’t widely available on top video sites.

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Spire Express Blog

I moved to Maine when I was 16 years old. I got my start as a feeder operator on a press. After a side step into the dying art of letterpress printing (which I quite enjoyed), I moved into film-based prepress. Building on that experience I then jumped head-first into digital prepress. I came on board at Spire Express in 2000, staying quite busy for some time doing imagesetting. Now here I am on the other side of yet another transition (away from silver-based imaging), working to stay on my toes with new technologies and media. When I'm not working, I enjoy playing the fiddle and banjo. Portland is a great town in which to work and play music.

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